This week we had the pleasure of interviewing Jack Napoli, the ‘Godfather’ of the MEDDIC sales process:
For those of you who aren’t familiar, MEDDIC is one of the most effective sales methodologies I’ve ever come across for qualifying deals thoroughly.
In fact, Jack and MEDDIC co-creator Dick Dunkel used it while at PTC to more than triple sales from $300 million to $1 billion in just four years. Personally speaking, MEDDIC helped me increase my close rate to over 90% and increase my team’s sales 60% year on year.
Today, MEDDIC is used by fast-growing startups as well as large corporations such as EMC, RSA, BMC and more.
Check out the interview here: