Last week, I wrote about the worst hiring experience I ever had, and how it ended up costing my company $4 million in lost revenue – the equivalent of a luxury penthouse. It was an expensive learning experience. But since then, I’ve uncovered a few things about what NOT to do when hiring a new sales rep. Here are 10 common hiring mistakes I made as a sales manager – as well as how to fix them and hire the right kind of salesperson.

I’m sure you’ve heard a thousand reasons from your sales reps why your CRM sucks. To them, it’s like the developers of the top selling CRM systems got together in a smoke-filled room and thought, “How can we make something that’s the exact opposite of what salespeople need?” So just for fun, we’ve collected a list of 11 things you’ll never hear your salespeople say about CRM.

“If they’re not using the CRM, then you need to force them…